
Benjamin co-founded FittingBox in 2006, with the ambition of making FittingBox the world leader in virtual try-on solutions for the eyewear industry. He is responsible for developing the company’s new products and activities which are to become tomorrow’s growth areas.
Prior to FittingBox, Benjamin worked at L’Oréal within the Interactive Marketing Department, where he was responsible for overseeing the creation of global websites, implementing innovative diagnostic tools and working on next-generation morphing softwares. He has developed extensive theoretical and practical knowledge of the web and of associated business models.
Benjamin holds a MS in Marketing from HEC Paris. He also serves as key speaker to company creations at the IEP Paris and at the Petit Poucet competition.

Ariel co-founded FittingBox with Benjamin in 2006. He is Research and Development director, and has been responsible for leading the development of new technologies since FittingBox’s early days.
Ariel holds a PHD in Computer Science, Augmented Reality (Leopold Escande Prize) and graduated from INSA Toulouse in 2000. He was introduced to Computer Vision science at the CROMEP Laboratory of the Ecole des Mines d’Albi-Carmaux. He has been studying and teaching image understanding at INP-ENSEEIHT and at the IRIT Laboratory for 4 years. Ariel’s objective is to make FittingBox Research a highly- skilled laboratory in computer vision science and augmented reality technologies dedicated to the eyewear industry.