Optic2000 - France

Optic2000 is a retailer with 1200 stores.

Optic2000 was the first French brand to focus on in-store digitization and omnichannel in order to provide its customers with the same experience online and in-store.

All Optic2000 opticians are equipped with an iPad with the OWIZ App Virtual Mirror application and a stylist assistant to help consumers choose frames. The group has also equipped its website with a FitMix, allowing users to virtually try on the frames from the comfort of their own home.

@    www.optic2000.com