"[...] this customer experience attracts a lot of people. Every Saturday, we have an average of ten customers lining up to try on our glasses."
"Whether in drive-to-store, or in-store animation, their solutions provide a different customer experience setting us apart from our competitors."
"Customers naturally stand in front of the screen to try on all the frames in our catalog. Even those we do not have physically in our storage."
Iris Optique Dreux is an independent store, located in a mall. We are under the brand Club Optique Libre central purchasing office since 2011.
The team consists of 6 employees who are all qualified opticians, plus my wife and I.
Our location in a mall means that we have perfect control over the recruitment , training, and qualification of our employees:
- 2 specialists in contactology
- 2 specialists in optometry and vision analysis.
"The main problem for a store in a shopping mall is waiting: how to manage a lot of shoppers, how to make them wait in an entertaining way to keep them from leaving." tells David MAHIET, Director at Iris Optique.
"We have been working with Fittingbox for 10 years now, and their technology convinced us from the start. Whether in drive-to-store, or in-store animation, their solutions provide a different customer expe-rience setting us apart from our competitors."