Augmented Reality - Free Guides
To know more about tech in eyewear

It's no secret that technology has drastically changed the way we shop. From the early days of catalogs to today's endless online choices, shoppers have evolved right along with technology.

A large share of eyeglasses customers seems to remain unaware of virtual-try-on (VTO) services. Get insights through a complete online survey conducted by Episto for Fittingbox in March 2022 in the USA and in France.

The digital landscape has changed the way we experience the world, however, augmented reality has taken it to another level. AR has made an emergence as being a technological game-changer, changing how consumers and online advertisers alike operate.

Yet, technology continues to reshape modern retail. The year 2020 could mark the tipping point when augmented reality (AR) goes from being an interesting, but future possibility, to an experience that consumers come to expect.

Popularized by Pokémon Go, augmented reality (AR) is now present in all sectors. Successfully launched in the online ready-to-wear, this technology is now used in e-commerce for cosmetics, furniture, and glasses.